Minimal wordmark for a personalised gifting brand concept
Project brief
A typography-led identity project for a premium personalised-gifting concept. The logo should feel warm and refined on photo-book packaging, gift boxes and a small website header.
Please avoid camera symbols, printing presses and generic 3D effects. Focus on letterforms, spacing and a restrained colour palette. We need a main wordmark and a related monogram, both usable in full colour, black and white. Show how the design holds up in one-colour foil or embossing. Brand name and direction will be agreed before work starts. Include examples of packaging-friendly wordmarks.
Deliverables & acceptance
What you'll deliver
- Vector wordmark/monogram files and a compact colour/type reference.
What the result must meet
- Both marks remain legible in the agreed small-size and one-colour packaging tests.
- Editable/outlined vector exports and colour specifications are complete; fonts have appropriate licences.